Grow with me clothing? What are they you ask! When attending fairs its often a question that pops up when the "grow with me design" label hanging off each GWM item is spotted.
I always reply with "as your child grows so does this item of clothing". With a very simple unfolding of the waistband, arm cuffs and leg cuffs as your child grows, you have yourself an item of clothing that last longer in the wardrobe.
When purchasing clothing for my girls (now aged 12 and 14), I found myself always buying the next size up so that clothing would last longer because lets face it, children grow to fast!
This meant that often clothing was a little to big andlooked awkwardly uncomfortable.
After having our baby boy in 2021 i didn't hesitate to make use of our GWM range.
And with that being said
Here are a few reasons why i would recommend GWM clothing and why i hold GWM clothing so close to my heart
Saves You Pennies
My most favorite reason. I'm one for trying to save where i can. I really don't like buying things that are not needed or unhelpful.
The amount of money we saved on our two years olds wardbrobe by simply just popping him in pair of GWM leggings. Clothes for him is hardly ever needed because his GWM leggings have lasted so long.
When my girls needed clothing i found myself heading to the shops every 3 months.
Environmentally Sustainable
How many times have you thrown an item of clothing in the bin after a wardrobe clear out just because you want it out the house. I think most of us have been there! Obviously we know where that goes!
Less of this happens because you have fewer wardrobe clear outs.
Although i would like to add, once your child grows out of our GWM clothing they can be easily be passed down to another child to enjoy, recycled via clothing recycling or maybe even sold on vinted.
Nappy Bag Essential
I cant be the first one to pack a nappy for bag for a long day out, including a change of clothes just incase of nappy blow out but you don't get round to using said clothes.
Then return to it 2 months later and the clothes are to small and have only had one wear out of it.
The chances of that happening is much lower with GWM clothing as they have a longer age range.
You see where your money goes
At the very beginning of unicorn in minds journey GWM clothing was not a thing. I found it really hard to come up with fair prices for both the customer and myself. I was offering well made and pretty clothing but that was all that it was. For me i felt there needed to be more purpose for my little brand.
I had to ask myself what is important to me? SAVING MONEY!! Although shopping small is expensive (and as it should, the time and effort that goes into every item is very underestimated) i believe GWM clothing allows you to see where your money goes because they last long.
Fits The In between Sizes
You know when childrens legs are to long for the in between sizes or their waste is too small for the next size up, GWM clothing has your back during those really odd 'in between size' times
Stretchy Fabric
Stretchy and comfortable clothing i feel is super important in childrens clothing. Children are often on the move. climbing, jumping or rolling around. All our GWM clothing is made from stretchy fabric. This includes the waistband and all cuffs.
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